Every ALIGN service is built around the same idea — your business should be able to run without depending entirely on you.


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ALIGN Foundations Toolkit

Do it yourself. At your own pace.

Foundation toolkit for small business owners in the hospitality industry.
Foundations Toolkit
$67.00

Instant Download Upon Purchase

$67 — Instant Download

Most operational problems don't start with bad people. They start with unclear expectations, undefined roles, and systems that live only in the owner's head.

The Foundations Toolkit gives you four guided worksheets to start fixing that — on your own time, without a consultant in the room.

BEST FOR

Owners who know something is off but aren't sure where to start. If you're the one getting called for everything, if your manager's performance is inconsistent, or if the same problems keep repeating no matter how hard you work — start here.

WHAT'S INCLUDED

Identify the Problem — A diagnostic checklist that surfaces patterns across team performance, leadership, and operational systems. Includes a routing guide that tells you exactly where to focus first.

Role Clarity — Define what every role in your business owns, what decisions they can make independently, and what exceptional performance looks like. Complete one for every position.

Manager Operating Rhythm — Build the daily, weekly, and monthly structure that keeps your manager visible, consistent, and accountable without requiring you to be in the room.

Operating Systems — Audit your current SOPs, identify where compliance is breaking down, map where decisions are bottlenecking, and build a prioritized plan to fill the gaps.

↓ Looking for more guidance?


Most popular

Business clarity diagnostic

Do it with me. Walk away with a clear picture and a plan.

Fallan Keyser, founder of ALIGN, working at the bar at Melancholy in Salt Lake City

You know something isn't working. You're just not sure exactly where the breakdown is or you want a second set of eyes from someone who's actually run the kind of business you're running.

The Business Diagnostic is a structured working session where we go through your operation together, identify the root causes behind your biggest pain points, and build a clear written roadmap for what to fix first.

This isn't a coaching conversation. It's an operational assessment and you'll leave with something concrete you can act on immediately.

BEST FOR

Owners who've identified they have a problem but can't pinpoint exactly where it lives. Also a strong fit for owners who've completed the Foundations Toolkit and want professional eyes on what they found before they start implementing.

WHAT'S INCLUDED

Pre-session intake questionnaire — Sent 48 hours before we meet. Covers your team structure, biggest operational challenges, and current systems so we don't spend our time together on background.

90-minute working session — A structured assessment across three areas: people and roles, leadership and manager systems, and operational processes. We're looking for patterns, gaps, and root causes — not symptoms.

Written findings summary — Delivered within 48 hours. Includes what I observed in each area, root cause assessment for your top issues, and a prioritized recommendation list with clear first steps. Written in plain language, not consultant-speak.

30-minute follow-up call — Scheduled two weeks after delivery. You've had time to sit with the findings and start moving. This call is for questions, obstacles, and deciding what support you need next.

↓ READY TO BUILD WITH SUPPORT?

$297


Full build.

OPERATIONAL DEEP DIVE

Build it together. Four weeks of focused implementation.

The Operational Deep Dive is a significant commitment — for both of us. I only take on a limited number of clients at a time so I can give each engagement the focus it deserves.

Fill out the application below and I'll reach out about current availability and whether we're a good fit to work together.

Price starts at $1200

The Operational Deep Dive is for owners who are done diagnosing and ready to build. Over four weeks we work together to design and implement the operational structures your business needs to run reliably — with or without you in the room. You get accountability, momentum, and a consultant who has run exactly the kind of business you're trying to stabilize. By the end of the engagement, every ALIGN Foundations document is completed and customized to your business, your team, and your specific operational reality. You'll also have a 90-day implementation roadmap that tells you exactly what to do — and in what order — after we're done. BEST FOR

Owners who've completed the Business Clarity Diagnostic and are ready to implement — or owners who are self-aware enough to know the scope of what needs fixing and want support building it from the ground up. WHAT'S INCLUDED

Operational assessment — We begin with a full picture of how your business is running today. If you've completed the Business Clarity Diagnostic, we build directly from those findings. Four weekly working sessions (60 min each) — Week 1: Role clarity. Week 2: Manager systems. Week 3: Operating systems and SOPs. Week 4: Accountability structures and 90-day roadmap. Async support between sessions — Questions, roadblocks, and implementation check-ins via email throughout the engagement. You're not on your own between calls. All four ALIGN Foundations documents — completed and customized — These aren't handed over blank. By the end of the engagement, every document is filled out, refined, and ready to use with your team. Written 90-day implementation roadmap — A clear action plan with priorities, owners, and timelines. The document that keeps things moving after our engagement ends. 30-day check-in call — One month after the engagement closes. How is implementation going? What's sticking? What needs adjustment? This call is included because real change takes longer than four weeks.


Every service at ALIGN is built from real operational experience — not theory. I've run the businesses you're running. I know what it costs to carry all of this alone. And I know what it looks like when you don't have to anymore.

– Fallan Mauriel Founder